Google does Play have missed the best time for China

Google play store seems to have entered the Chinese market is to the fore. Since the second half of 2015 technology blog website Information out of Google left China for 5 years will return to the Chinese mainland market, and launch customized version of Google Play city, store news, never seen anyone suspected of false for this message, the industry is more discussion about Google Play stores in China in the future. And today has over the past six months, Google Play stores in China to explore still fermenting, on Google News returned to China's mainland market has a new proceeding.

Google Play store to occupy the city market

According to relevant sources, Google is expected to be officially returned to China in March, which will launch the Chinese version of Google stores and services. New version of Google within the store will support China to buy, now the payment has cooperated with Alipay, it's almost exactly the same with previous rumors.

Currently, China's population has reached 1.3 billion, the highest in the world's first. High-speed universal with smart phones in the Chinese market, more and more domestic companies, start-up teams into the mobile application market, number of products makes the whole mobile application market showing a growth trend. In this case, homeopathy also domestic distribution market for mobile apps become Internet companies scrambling to chase the sweet pastry.

Google Play app store is the company has been one of the more profitable business, and Google in the Smartphone popularity and driven by the demographic dividend return to the domestic market, naturally it will not miss the mobile application distribution markets the big cake. Question, if Google Play app store in March this year, as scheduled, and whether it can occupy China Mobile application distribution market place?

Domestic mobile application market turmoil could Google play store as "an antidote"?

Referring to chaos in the mobile applications market, this is an old topic. Piracy in the domestic market in recent years, fake applications emerge, this is especially serious in An Zhuoping stage. You know, it's not just the damage brought to Android Developer interests of single, also brought great hardship to the ordinary users.

For developers, I spend a lot of effort and money to develop products to be pirated, not only on the economy will be greatly damaged brand image may also be damaged. The flip side, many fake applications would use the equipment for the ordinary users permissions to crawl privacy, or even secretly on-demand operators SP services, jumped the flow, giving users greater privacy risk and economic losses. And many of the fake, pirated application of pop-up ads, and also let the user experience significantly.

But Apple's app store and Google Play store belong to the identical nature of the products, their applications and their developers are controllable, and Google Play store and the Apple store online application must pass strict vetting, if any violation of Google Play store and the Apple store terms, then the application will be pulled from the shelves.

In this case, China's version of Google play store greatly suppressed the piracy, cottage living space, chaos in the mobile application market may also be a certain degree of containment. Assuming, of course, are application developers and ordinary users to actively use Google Play store.

Internal mobile application distribution market is Google hard to beat

Now China Mobile application distribution pattern in the market has stabilized, 360, Tencent is a giant company has formed three kingdoms, Google wants to compete in this competitive distribution market share of mobile applications is not easy.

According to statistics, up to the end of 2013, the domestic distribution market distribution platform for mobile apps has reached more than more than 10, with pea pods, 91 Assistant earlier in markets such as led distribution platform for mobile apps. But recently, Tencent in 2014, 360-series and other Internet giants have flocked to the distribution platform for mobile apps market. When the Giants were implemented after a strategic layout, relying on its strong channel advantage behind, followed the pattern of the whole mobile application market has undergone drastic changes. 

Tencent, 360 companies accounted for more than 80% China Mobile application distribution share, which is not a small number. Believe that the market has been very familiar to most users use the app store to download the App, and Google seize the mobile application distribution market within a short time if you want to change the user's habits seem unrealistic. In addition, both Tencent, 360, and the domestic traffic of the Internet giant has an upper entrance to the app store Guide. Mobile application distribution in the domestic market, however the remaining two shares in the remaining dozens of competing pressures on the Google but is also very big.

Although Google has missed the best time to enter the mobile application distribution market, seize the mobile application market place but it is not without a chance. If Google uses in cooperation with domestic mobile phone manufacturers so that a new generation of Chinese mobile phone has a built-in Google paly shops, play on Google store to maintain application developers and ordinary users ' interests, I believe Google with its own powerful influence and appeal there are a lot of users are willing to go back into Google's arms, but it's going to be a long process.